Master of Business Administration (MBA) Examination

III Semester

(Product Innovation and Planning)

Time : 3 Hours]                                                                                               [Max. Marks : 80

1.         Explain Product Design. How does Product Design influence Process Design?

2.         D4cribe major types of materials planning methods and its advantages.

3.         Discuss with suitable examples, the process of launching a new product in the market.

4.         What do you understand by job scheduling? Define the factors influencing the job scheduling.

5.         Write Short Note on: Test Marketing